Australia’s got talent – but how do you approach talent recruitment?
If your talent acquisition practices aren’t delivering the talent you need, it may be time to examine the methods you are using. This will help you determine whether or not you are getting the most out of your recruiting strategy.
Talent recruitment has certainly come a long way since the days when newspaper adverts were the norm for sourcing job candidates. The rise of social media and mobile-friendly websites are giving employers new avenues to acquire talent.
If you’re not embracing some of the current trends, you may not be getting the most out of your recruitment process. You could potentially miss out on the best-fit candidates for your company.
So what can you do to attract quality candidates? Read on and discover some ways you can uncover hidden talent.
Talent Acquisition on Social Media
Social media is getting harder to ignore as a strategic business tool. Leading marketing company Sensis reports that 68% of Australians now access some form of social media. This means it may be the source of untapped talent you are seeking.
Social media site like LinkedIn has over 560 million users (in 2018), making it the world’s largest professional network. Employers and job candidates alike are increasingly using the site to find each other.
Technology Matters
The growth of smartphone use in Australia has been dramatic, with mobile-friendly websites growing just as quickly. Job seeking apps and websites are making it easier than ever for applicants to find and apply for jobs in the palm of their hands.
Employer Branding
Employer branding is being increasingly recognised as an aggressive tool in the quest for talent. Successful branding can help promote an image of your company among job applicants as a place they aspire to work. This can help deliver on promises such as career development and training.
Make Career Page Content Relevant
Career page content can be ‘make or break’ for a candidate. Is the information up-to-date, or does the page cite last year’s application process?
Job applicants can find simple oversights unprofessional and may be discouraged from applying. Incorrect information, complex application instructions and excessive jargon will turn quality applicants away.
Create a Positive Application Process
Finding a candidate who best fits your company culture is becoming just as important as someone who has the skills and abilities needed to do the job. It’s vital to get the talent recruitment process right.
A poor application process can turn good candidates away. A good or bad interview experience can also have consequences. A 2015 LinkedIn study revealed that 87% of candidates said a positive interview could change their mind about a role or company they had doubted.
Talent Acquisition with Reputable Agencies
If you need help with the talent recruitment process, employ the services of a top quality recruitment agency like WellsGray, to get you on the right track. If you can’t seem to get good talent through the door, look for opportunities to embrace current recruitment trends. You may just get the edge you need to find the best candidates around.
